Sunday, March 04, 2012

Lessons We Need to Understand–Part 1

It has been a week of extremes. Excitement and disappointment. Sometimes it happens at the same time. I have facts but the interpretation of those facts I’m not sure I can do justice. I can tell you what I have seen and observed.

The ZeFrank Lessons

Once upon a time there was a web series called Le Show with ZeFrank. The two people below are not ZeFrank but part of the community at the time that participated in introducing the show. Roll that tape...

It was before Jon Stewart and Colbert and the show was a mix of whimsy, politics, audience collaboration and what ever can down the road. It lasted a year before Ze pulled the plug.

Last week Ze put out the word on Kickstarer that he wanted to resume the show and was looking for backers to fund it. He is going to, among other things, buy a new camera and hire an editor.

He asked for $50,000. Keep in mind that his show lasted only one year that ended in 2007. There were other sporadic appearances by Ze via Time Magazine and other places but folks had moved on.
As of this writing, Ze has $122,282 with four days to go in the campaign.

Ze has asked his backers what they would like to see in the new show. In full disclosure, I did chip in some cash which makes me a non-Hollywood fractional inconsequential non-power playing mogul.
  • Most want him to do what he did before. Exactly the same things.
  • Some want him to talk about religion.
  • Others emphatically do not want him to talk about religion
  • Those that want him to rip into the current political climate of yuck.
  • Those that want a respite from the political climate of yuck and want him to make music or design or anything that is happening in the current world.
  • And there is a fractional few that says “I trust you enough to let you go you way and see what you come up with.”
This is the creative community "put your money where your support is" type of participatory media. I keep telling folks that what we were raised up on is not how it is always going to be from this point forward.

There is events happening that we can’t continue to pretend it does not have an impact on our lives.  Like a broken record I keep saying this and I need to find a better way of communicating it or shut up.

I have it on good authority I can’t shut up.

Here is the thing. As traditional broadcasters look to restrict access to their content and at the same time create destination portals on the Internet we need to really step up independent content.
I don’t think it needs a Kickstarter campaign but you do what you got to do.  If you are good and people like what you do you will be supported.

We don’t have to be dependent on mainstream content. I’m not saying to totally give it up cuz that new Sherlock Holmes on the BBC has got a bunch of Baker Street Doxies going nuts.

I’ve moved to audio podcasting and video from non-traditional sources to replace television. I do watch traditional shows once in a while on the Internet but they do not fill my needs.

A new model is being established. ZeFrank is not the first person to do this; there are other producers who are doing the same things.We needs to pay attention.

That is all I’m saying.

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